In today’s world, the role played by mobile applications and websites in our everyday life and activities is undeniably endless. Their availability and usage have created a noticeable change in user satisfaction and ease.
Ensuring a consistent usage of applications and websites by users can be highly beneficial, resulting in a win-win situation for both the users and the application/website owners.
For this, a gamification framework can be implemented in applications and websites to inspire users to engage with your content.
Gamification is all about the following: It is pertaining to applying game design elements and game principles in non-game contexts such as apps, websites, etc to gamify apps and websites.
This encourages the users to engage more with the application/ website to ascend in the usage schedule.
- The game-like elements that can be incorporated are generally gamification privileges such as Points, badges, levels, and leader boards.
- Points are used to measure a user’s achievement concerning others.
- Badges are the visual rewards of achievement.
- Levels motivate users to progress and unlock new rewards.
- Leaderboards organize the players by rank among them.
Many famous brands have incorporated gamification into their business to increase customer engagement and satisfaction. There are many ways in which gamification can be implemented such as Learning through play, Minigames, Storytelling, visual elements, etc.
As the users use the applications and websites, the users are rewarded with a sense of achievement through game elements, providing a sense of satisfaction to them.
This encourages the users to further engage with the app/website for continuous progress to achieve further goals and boost their performance to reach the top of the gamification leaderboard.
It is highly important that your users remain engaged and do not lose curiosity.
The goal of gamification is to present processes in a way that makes them fun to perform and motivates your users to continue. Or at least induce some kind of curiosity in them.
PRO Gamification can be a great tool to serve these purposes. This plugin can be a great add-on to increase your users’ engagement and consistency in your app/website.